Hybrid Discussion: As in this panel on land-based vacations in Germany, Austria and Switzerland, some of the participants were in the ITB TV studio in Berlin while others were connected via video conference.
ITB Berlin sees its status as the leading platform for the global travel industry confirmed – in a virtual format: From March 8 to 12, around 65,700 users visited the online platform of whom around two-thirds came from abroad.
3,513 exhibitors representing destinations, hotel chains and tech companies from 120 countries made use of the new ITB format to present their product