Swiss skiing area

Arosa Lenzerheide isn't a cash cow yet

Arosa Tourismus
The Urdenbahn connects two Swiss skiing areas and makes Arosa Lenzerheide into a single region.
The Urdenbahn connects two Swiss skiing areas and makes Arosa Lenzerheide into a single region.

Tackling the loss of guests: the trend is for bigger skiing areas. In this interview Philipp Holenstein, director of Arosa Bergbahnen, offers an initial conclusion about the alliance between the Swiss skiing areas Arosa and Lenzerheide.

A lot of skiing areas in the Swiss Alps have an existential problem: the number of guests has fallen for years. In 2008/09 there were 29.3 million s
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