German market trends

Travel industry juggles demand and supply

FVW Medien/HMJ
Difficult forecast: In summer 2020, beaches at the Italian Adria as in Caorle (Venetia) were not as packed as usual. But for 2021 it is difficult to predict how travel demand will develop.
Difficult forecast: In summer 2020, beaches at the Italian Adria as in Caorle (Venetia) were not as packed as usual. But for 2021 it is difficult to predict how travel demand will develop.

The German travel industry is juggling with last-minute ups and downs in demand that make capacity planning virtually impossible at present as the pandemic eases in many destinations and international travel gets going again.

Consumers are booking again – but either at very short notice or a long time in advance, according to top managers. They complain that these s
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